Everything you put out in your business reflects on you. Are you sending out invoices to customers? Is your logo/identity on it? Is this advertising space for you? It sure is.
So how about this… on your invoices to first-time customers, why not put a coupon for their next visit with a % discount on it?
It would make them happy to see it’s not just a bill. And don’t forget to hand-write thank you on it!
Do you have a radio that has a HotMix at 5 or a dedicated hour to a genre of music? Try to capitalize on that dedicated hour by sponsoring it. Everytime they break for commercial or announce something, they could say, “Brought to you by…” You could easily target your audience by the listeners to the station.
If you live in a decent sized community, you probably have a Farmer’s Market of some sort. Ok, so here’s our location. How many times have you gone to the grocery store or even Walmart to see them selling their own reusuable grocery bags? Why not take your logo and get it printed on your own reusuable grocery bags? You can hand them out at the Farmer’s Market for free (you can even sell them later for a price tbd). They are relatively low cost and reusuable. How owuld you like to go to the grocery store and see someone carrying their groceries out with bags with your logo on them? Now you’re playing your part in saving the environment and advertising.
This is a place for me to publicly voice my ideas. Really, this is me brainstorming out loud for all to hear, all by myself. Some others may add inspiration or spark an idea, but hey, they’re not blogging about it now, are they? You may take what you like, I’m not asking for credit. However, if you want to give a shout out and tell me if something worked – much love.
